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Marketing :: Marketing Communications
Online Reputation Management: How to Build the Reputation YOU Want
8:00 AM
Date: June 12, 2019

Time: 8:00 AM - 9:30 AM MDT

Event Description:

Reputation Management is identified as the practice of attempting to shape public perception of a person or organization by influencing online information about that person or business. A digital presence has become the front lines of reputation management and in this session, you will learn:

The process and tools to use for positioning, monitoring, and measuring your reputation in both quiet and crisis times
Evaluate approaches to reputation management and use digital and traditional platforms to meet organizational goals
Integrate principles in the creation of a reputation management plan
How to evaluate the global impact of social media, marketing communications and public relations on effective reputation management

Alana Cunningham is a Chicago native, joined the Helena Chamber of Commerce in December 2016. She graduated from Carroll College in May 2015 with a B.A. in Social Media Communications and English Writing and is currently pursuing a Masters in Communication Management with a focus in Public Relations and a certificate in Marketing Communications from the University of Denver. On top of working full-time and working on her M.A. she runs two small businesses; Media Marketing Solutions and Alana Rose Photography. Montana has been my home since she stepped foot on Carroll College's campus in August 2011, and couldn't imagine a better place to live!
Register Now
Age Group: All Ages
Tags: # HELENA
Venue: TBD
Address: TBD Helena, MT TBD
Phone: N/A

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